Regional Sales Manager - Brendan Vacations

Company: The Travel Corporation
Location: Costa Mesa
Posted on: February 17, 2026

Job Description:

Job Description Job Description Description: ABOUT US Our philosophy at The Travel Corporation (TTC) is simple, we create enriching experiences for travelers by combining an unbeatable mix of exceptional service and quality at great value. As a global business with over 100 years of experience in the travel industry, our ethos of being ‘Driven by Service’, ensures we keep our values of passion, people and purpose at the heart of everything we do - designing and running immersive, innovative and responsible travel experiences for our guests across 70 countries. Join us in creating life-changing moments for every guest across our award-winning brands and experience the TTC difference. ABOUT BRENDAN VACATIONS Brendan Vacations, a proud brand within the TTC Tour Brands, has been the Celtic Expert in travel in North America for over 55 years. We are dedicated to creating authentic and immersive experiences across Scotland and Ireland, ensuring every journey is thoughtfully hand-crafted for each traveler. Our expertise comes from decades of personal connections, long-standing relationships, and deep knowledge of the communities we visit. From the best places to eat and drink to meeting local storytellers, we ensure every guest experiences the heart and soul of our homelands. When you travel with Brendan, we take you personally-because no one knows Scotland and Ireland like we do. We are committed to responsible travel and sustainability, ensuring that the destinations we love are preserved for future generations. OUR VALUES • Driven by service • An inherent passion for travel • Commitment to our customers and to our people • Commitment to social responsibility and our 5-year sustainability strategy POSITION SUMMARY The Regional Sales Manager is responsible for driving revenue growth and maximizing sales potential within an assigned territory (U.S. Midwest and Eastern Canada) by building strong, trusted relationships with trade partners, increasing brand awareness, and identifying new business opportunities through a consultative sales approach. As a key ambassador for the Brendan Vacations brand, this role represents the company within the travel industry and broader marketplace, collaborating closely with North American TTC Tour Brands Sales Managers to execute strategic sales initiatives and achieve passenger and revenue goals. The Regional Sales Manager also uncovers growth opportunities by aligning partners with the Brendan Vacations travel styles that best meet their business needs, fostering long-term partnerships and sustainable growth. KEY RESPONSIBILITIES Commercial Account & Territory Management Own and manage a defined portfolio of accounts, segmented by performance tier, with tailored strategies for retention, growth, and activation Deliver against defined KPIs, including revenue growth, passenger volume (PAX), and cost of acquisition Develop and maintain a strategic quarterly territory plan, reviewed with sales leadership, focused on high-return activities and accounts Data-Driven Sales Performance & Intelligence Leverage Salesforce and reporting tools to track performance trends, identify risks, and uncover growth opportunities Use account and partner insights to inform prioritization, improve conversion, and guide sales planning Reallocate time and resources dynamically based on performance, engagement, and conversion trends Partner Engagement, Enablement & Presentations Build strong, consultative relationships with agency owners, decision-makers, and frontline advisors Deliver effective presentations, training sessions, webinars, and sales consultations aligned to brand strategy Support new partner onboarding through structured early-stage engagement and education plans Cross-Selling & Brand Optimization Act as a portfolio consultant, recommending the right TTC brands based on partner strengths and customer profiles Identify and execute cross-sell opportunities to grow multi-brand participation and share of wallet Champion partner-facing tools, booking platforms, and loyalty programs to drive long-term engagement Market Intelligence, Innovation & ROI Management Serve as the voice of the territory, sharing actionable market insights on competition, partner needs, and advisor sentiment Pilot new sales approaches, tools, and engagement strategies, contributing to continuous improvement and scalability Manage T&E, co-op marketing, and goodwill budgets with strong ROI accountability and performance focus Requirements: ROLE SUCCESS CRITERIA Drives strategic sales planning and pipeline management to achieve brand PAX and revenue targets, aligned with KPIs set by sales leadership Builds strong, consultative partnerships with travel advisors and agency partners, demonstrating commercial fluency and destination expertise Uses data, CRM tools (Salesforce preferred), and clear, engaging presentations to grow account performance and identify opportunities Demonstrates adaptability, strong self-management, problem-solving skills, and high accountability for results KEY INDIVIDUAL TRAITS Adaptability: Demonstrates the ability to adjust effectively to changing environments, priorities, and challenges. Embraces new ideas and approaches with flexibility and openness. Collaborative: Builds strong relationships and works cross-functionally with a consultative, co-creative approach to influence and align others in a fast-paced environment. Service Orientation: Strives to deliver exceptional service with empathy, responsiveness, and a solutions-focused approach. YOUR EXPERIENCE AND EXPERTISE 3 years of experience in B2B or B2B2C sales , preferably within the travel, tourism, or hospitality industries. Proven success managing a sales territory , driving growth through strategic account planning, execution, and pipeline management. Highly proficient in Microsoft Office , with advanced PowerPoint skills for impactful presentations, strong Excel capabilities for data analysis and account management, and experience using web tools and webinar platforms. Strategic, consultative sales professional with strong relationship-building skills, a results-driven mindset, and high accountability. Clear communicator and adaptable problem-solver with hands-on CRM experience, including Salesforce. TRAVEL & OTHER REQUIREMENTS Work Location: Fully remote; candidates must be based in the U.S. Midwest with convenient access to a major airport. Chicago or Detroit strongly preferred. Travel: International travel required Up to 60% overnight travel, including international travel as needed Flexible hours including evenings and weekends when required Valid driver’s license and personal vehicle for local travel Ability to obtain and maintain a corporate credit card (or personal card with a $5,000 limit for expenses). Deep expertise in Ireland and Scotland; residency of 12 months in one or both destinations strongly preferred , or equivalent professional and lived experience. The Travel Corporation is an equal opportunity employer and does not discriminate against race, color, creed, sex, gender, religion, marital status, age, national origin, sexual orientation, or any other consideration made unlawful by federal, state, or local laws or ordinances. The Travel Corporation is proud to be an equal opportunity employer. We not only encourage and support diversity in the workplace, we celebrate it! If you feel you have the skills and experience to thrive in a supportive and inclusive environment, we want to hear from you!

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